Business Enterprise

Selling a Business? Understand the M&A Process

11.16.2010 · Posted in Articles

The mention of Mergers & Acquisitions conjures images of Wall Street, striped suits, negotiations of power and complex financial transactions. While M & A transactions is certainly strong problem solving skills, than to Hollywood mega-deal pictures, M & A transactions require simply by following the steps for the deal over. This article attempts to describe these steps.

From the perspective of the sell-side (the view of the company are sold), processes of M & A across several phases:

M & A Advisor selection
Although some companies (acquisitions usually do) use in-house staff of corporate finance, most companies hire outside firms for investment banking M & A transactions. The first step in this process is the selection of the investment firm the best bank for the project.

Ideally, the selected M & A consulting firm would be more in agreement of similar size and composition, with a “sweet spot” in the size range of sales. If the investment bankers usually work on much larger transactions, customers can order more junior bankers will be pledged and therefore not worthy of much attention for the customer. If the bankers transactions usually work a lot smaller, so it can not broker the sophistication and expertise necessary to ensure the transaction process.

Although not essential, it is often advantageous if the investment bank has an experience of the relevant transactions in the same sector as the client company. In general, the smaller size, less relevant in this regard. For larger transactions, this is a prerequisite for the consideration of customer engagement considered. [Note the impact on this question - that is, when a banker is especially likely to experience on the industry and represents an average customer market, the banker will deal with the customer once, but they can more business with every buyer in the industry. Investment bankers, the generalists in the industry are quick to point out that the banker can have on the industry-specific wrong because more incentives relations with the universe buyers in this sector.]

The M & A consultant selection process usually consists of several meetings with each prospective consultant. During the first introductory meeting, the investment banker, his business credentials relevant to the seller. The investment banker will also describe the services to be provided to learn more about the customer, the customer business and the strategic objectives of the client in the future.

In the second session, the investment banker usually the manufacturer presents a “pitch book” that the investment bank, describes in detail and describes the strategic options for the customer – those interested in mergers and acquisitions, an assessment area for the company and the scale investment bank will provide for its supplies.

By choosing a board M & A, provided the seller sign a commitment letter, in which the service, the fee structure and other terms of the agreement. Compensation arrangements, depending on the size of the investment banking side and the client ever, but in general most of the compensation for success, usually a percentage of the amount of the transaction and, subject to conclusion of the transaction. Additional costs may include initial commitment fee and repayments of external costs.

Preparation
selected after consultation with M & A, began work on the preparation of various marketing materials and a marketing plan to sell the business. He also began the process of gathering the necessary documents later in the due diligence phase of the transaction.

sale marketing materials are generally of a summary of the company and an information memorandum, which describes in detail all aspects of business and the desired transaction from the seller.

Marketing
Once the marketing materials and marketing plan in place, moving the process is very much in the marketing phase. During this phase, the investment banker to the potential buyer is targeted, usually belonging to one of several general categories:

* Strategic buyer – often a direct competitor or a company in the same room, but in a different geographic market.

Buyers in the industry * – usually a company that is an area of synergy or related, but perhaps not a competitor. An example might be a company willing to integrate upstream or downstream in the supply chain in its market.

* The financial buyers – companies that can be bought by a business model is growing and emerging companies. To the extent that a financial buyer already owns a business that complements its portfolio, a financial buyers also appear as a strategic buyer or the industry … This is sometimes the best of both worlds. The ability to quickly find this to buyers, which is also strategic in nature one of the great values that can create a database online to offer their subscribers.

The marketing process typically begins by sending a brief description of the company to potential buyers. The summary is general in nature and not detailed enough to identify the real seller. Potential buyers as a percentage of the acquisition in the Executive Summary have described to sign a nondisclosure agreement (NDA) to the transaction continues. Upon receipt of an NDA, potential buyers will receive the Information Memorandum (IM), which describes the company in detail.

Letter of Intent
present after the signing of the NDA and the review of IM, interested buyers usually a Letter of Intent (LOI). A Memorandum of Understanding is a non-binding document on the general price, terms and conditions of the potential offer.

There are generally two components binding letter of intent.

* Confidentiality

* Disclaimer-Shop – provides that the signing of the LOI, the seller can not continue to provide business to other potential buyers. provide in practice, because the buyer money now to move forward a real and serious efforts to close the deal, should not the seller be able to cancel these efforts by the company of another party in the meantime.

One lucky buyer will receive multiple, simultaneous declarations of intent and buyers can get to play each other in an effort to provide the best price and terms. Finally, because of the non-business, the seller must choose a single buyer, with the result in the due diligence phase. If multiple offers are received, it can be difficult to decide which potential buyers is the best because every offer will be different in different dimensions in advance to do apples to apples comparison difficult. Here the expertise of the investment bank should weigh the seller, the buyer is more likely to complete the sale and best satisfy the objectives of the seller (the factors that may be outside of acting to help financial compensation).

Due Diligence
The due diligence phase of an M & A transaction can be a stressful process for buyers and sellers. Due diligence is an attempt to prove the contents of the note information in detail. If there are any red flags or inconsistencies that were revealed during the due diligence, the buyer wants the terms of the offer to renegotiate.

Contract
If due diligence is shown to the buyers and sellers are still to agree on the price and the terms of the transaction, the lawyers drafting the final contract stating all conditions of the transfer of ownership. The first pages of the contract are usually reserved for the main points for and by many more pages legal German in detail the representations and warranties, conditions for the standard remedy, followed, etc. For most of the principals in the transaction ( the real buyer and seller), is the contract for a pretty boring reading after about four pages, but the information in this document are in fact very important. Although it is standard contract language to another, M & A contracts are not essential should not be in the boiler plate, and the importance of small details worth mentioning because it can have a significant impact.

Close
Once due diligence is completed and all parties were in agreement with the final contract, the date is determined when buyers and sellers to sign the final contract document and the assets of the trade (or shares) of money (or other actions). The signing of this contract, the final phase of the M & A transaction, but it is likely that to do the beginning work … Integration of the two companies.

Article Source: http://EzineArticles.com/?expert=Andy_Ray_Jones

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